Apps · A content repurposing tracker
Plan one piece of writing and everything it becomes, from the newsletter to the reel, with every date worked out for you.
Private build
I built Branch & Blossom for my clients. They needed a system for turning one piece of writing into many, and one place to see what was written, what was scheduled and what was still waiting.
Each idea is a branch, and everything that grows from it is a blossom: the newsletter, the reel, the carousel, the LinkedIn post. Set a date for the main piece and the rest are scheduled around it. Each blossom comes with a prompt built from the source, ready for whichever AI writer you use.
The problem
A blog post that took a day to write gets one outing, because turning it into six more pieces feels like starting again.
A row per post can’t show that the reel, the carousel and the newsletter all came from the same idea.
Newsletter a week after the blog, reel three days after, carousel two weeks after. Move one date and the rest need moving by hand.
A list of fifteen things to write doesn’t tell you which one to write first.
Who it’s for
One idea a week, grown into everything you post.
Get more from each article before you write the next one.
Join with a team code and work from the same plan as the person you support.
Every blossom has a ready-made prompt built from your source piece, for whichever tool you use.
What it does
What’s overdue, what’s due this week and what’s still to write, in one view. Mark something posted and it leaves the list.
Start a branch with your source piece, pick what it should grow into, and set a date for the main piece. Every other date follows from it.
Work through everything waiting to be written, one blossom at a time. Each comes with a prompt built from the source piece, ready to copy into your AI writer.
Every blossom on the day it goes out, coloured by type. Drag one to a new day, and moving the main piece moves the rest.
How much you wrote and posted each month, and which platforms are getting your attention.
How it was made
Branch & Blossom is built with agentic assistance. The agents wrote the code. How a content plan should be organised, and what a busy business owner needs to see first, came from me.
Where it’s heading
For now it stays with the clients and friends who use it. Accounts and shared teams are already in place, so opening it to more people would be a small step.
Private for now
Branch & Blossom was built for my clients and a few friends, and has stayed private. If you’d like one place to plan your repurposing, I’d like to hear from you.
Tell me what you write and where you share it. If enough people ask, it’s the kind of thing I’d open up.
I build private tools like this for a family, a team or a single project. Yours would be made around how you work.
About an app, copy, training or a talk. I'd love to hear what you're working on.
Get in touchor email hi@ambidextrouslabs.com
