Ambidextrous

Now taking new brands: Solo $147 a month · Supported $497 a month

Use · MUSE

Your in-house copywriter, trained on your voice

MUSE is an AI copywriter trained on your brand, in an app of your own. It writes your captions, emails and blog posts in your voice whenever you need them, with a real copywriter behind it.

See the tiers

From $147 a month · Finalist, Makers and Shapers Awards 2026

Sound familiar?

Content is a job in itself

How it works

Your MUSE writes. I train it.

Every MUSE is an AI, trained on one brand. What makes it sound like yours is the groundwork I do first, and the retraining I do afterwards until you hear yourself in it.

My hands

Train the voice

Your Brand Messaging Architecture, my copywriting craft, and a recalibration every six months.

Your MUSE

Writes whenever you need it

Captions, emails, blog posts and sales pages, in your voice. Even at 2am on a Sunday.

What your MUSE does

A copywriter trained on one brand: yours

Included with every MUSE

Three tools that come with it

Who it’s for

Built for owners who are their brand’s voice

In her words

“It’s been a game-changer for my content creation and marketing. It’s helped me with LinkedIn posts, carousel captions, and client emails with ease — and every single time it nails my tone of voice in minutes. Honestly, it feels like having Mel on call for every piece of content. Such a brilliant tool.”

Nina Mucalov · Brand photographer

The tiers

Which MUSE is right for you?

Both start with a strategy session and your Brand Messaging Architecture, and both have a six-month minimum.

The writing, done

Solo

$147

a month

For owners who want the writing done, and are happy to lead the strategy and the funnel themselves.

  • A Brand Copy Strategy session with me
  • Your Brand Messaging Architecture
  • Your MUSE, trained on your voice
  • Unlimited content
  • Google Drive sync
  • Your own domain, with your logo on the app
  • How-to guides, and a library of prompts to start from
  • Looked after by me, with every update as the app improves
  • A brand voice recalibration every six months
  • Branch & Blossom, the Funnel Blueprint and The Visibility Fix, included

Writing and strategy

Supported

$497

a month

For owners ready to grow, with three coaches behind them for messaging, marketing and systems.

  • Everything in Solo
  • Two one-to-one strategy sessions a month, with the coach you need most
  • A live mastermind with all three coaches every two months
  • Three custom modules a year, for formats like newsletters or client reports
  • The founding rate, kept for as long as you stay

Start with Solo or Supported, or book a demo call first and see a MUSE at work.

On Supported

Three coaches, each in their own lane

Supported puts a small team behind you. Each month you book two one-to-one sessions with whoever you need most, and every two months all three of us meet you live to answer questions together.

More about the partners I work with

Your voice, guaranteed

30 days

to hear yourself in it

Come to the strategy session, review your custom training, and use your MUSE. If it still doesn’t sound like you within the first 30 days, I’ll refund you in full.

Choose your tier

Why I built it

“I wish I could afford to have you write everything for me”

I kept hearing that from my copywriting clients. They ran brilliant businesses, and marketing kept sliding to the bottom of the list, not because it didn’t matter, but because there was never time.

A full-time copywriter wasn’t in the budget yet. So I built MUSE: everything I know about brand voice and writing copy that sells, trained on one brand at a time, with me behind it.

MUSE was a finalist in the Makers and Shapers Awards 2026, in both the AI and Innovation categories.

Melody Bay at her desk, smiling, with a book open

Questions

How is MUSE different from ChatGPT?
A general AI tool doesn’t know your brand, so its drafts need a lot of editing. Your MUSE is trained on your Brand Messaging Architecture and on twelve modules of copywriting craft, so most of what it writes is ready to use.
What happens in the Brand Copy Strategy session?
I interview you about your brand, your clients, your voice and how you naturally talk about what you do. It becomes the foundation of your Brand Messaging Architecture, which is what your MUSE is trained on.
How long does setup take?
About two to three weeks after the strategy session. You receive your MUSE on its own domain, with your logo on it.
What if something doesn’t sound right?
Often a clearer prompt fixes it, and the prompt library gives you a good place to start. If it still isn’t right, tell me and I’ll refine its training. That’s the human part of it.
Who looks after my MUSE?
I do. I maintain every MUSE myself, and every six months I recalibrate your brand voice, so your MUSE keeps up as your business and the way you speak about it grow.
Should I choose MUSE or a Claude setup?
MUSE is a standalone copywriter, and a very good one. It doesn’t connect to the rest of your tools, though. If you already use Claude, or want AI that works inside your email, calendar and documents, a Brand Messaging Architecture with a Claude setup may suit you better. Claude’s connectors let it write in your voice where your work already happens.
Can my team use it?
Yes. Your team can use your MUSE, and your Brand Messaging Architecture is yours to share, so everyone writes in the same voice.
What’s the difference between Solo and Supported?
Solo gives you your MUSE, the tools and the guides to write on your own. Supported adds three coaches behind you: two strategy sessions a month, a live mastermind every two months, and custom modules built for your business.
Which coach do I book on Supported?
Whoever you need that month. Mangla for marketing strategy, Niki for revenue systems, or me for your messaging before a launch. Book both sessions with one coach, or one with each.
Why is there a six-month minimum?
The strategy session, your Brand Messaging Architecture and the training all happen at the start, and real progress takes longer than a month or two. After six months, you carry on month to month.
How soon can I start?
Straight away. You’ll hear from me within 24 hours with how to book your Brand Copy Strategy session, which is where your MUSE begins.

Your voice, on demand, any time

Book a demo call and I’ll show you a MUSE at work. We’ll talk about your brand and which tier fits.

Book a demo call

Solo $147 a month · Supported $497 a month · six-month minimum

Other ways in

Write to me

About an app, copy, training or a talk. I'd love to hear what you're working on.

Get in touch

or email hi@ambidextrouslabs.com